Sydney Film Festival

Context — Following a successful 2023 partnership, Frost*collective was brought back to lead creative direction, strategy, design, and project management for the 2024 Sydney Film Festival. The challenge was to raise the bar on what was already a strong visual and experiential identity.

Contribution — I managed the project end-to-end, from conception through to delivery, coordinating across branding, web design, social and out-of-home assets, and the printed program guide. Working closely with festival organisers was key to keeping stakeholders aligned and on schedule.

Outcome — The 2024 festival launched with a bold, contemporary identity that resonated with both local and international audiences, delivered on time and within budget.