Museum of Australian Democracy at Old Parliament House

Context — MoAD needed to modernise its brand and digital presence while respecting the heritage of Old Parliament House. The challenge was unifying physical spaces, exhibitions, and online touchpoints under a single, contemporary identity, across a broad mix of institutional stakeholders.

Contribution — I led project management across brand, strategy, and asset rollout, aligning creative, technical, and institutional teams through overlapping feedback cycles and shifting requirements.

Outcome — The rebrand launched as a cohesive system connecting MoAD's history, exhibitions, and digital channels into one clear, confident narrative.