Euphemia

Context — Euphemia is a family office founded by Dom Pym and Judy Anderson-Firth, focused on backing the next generation of Australian founders. The scope covered brand, website design and development, strategy, out-of-home assets, and video content.


Contribution — I managed the full delivery across these workstreams, defining priorities and delivery rhythms to keep creative and strategic teams moving together through a broad, multi-format project.


Outcome — The brand launched with a clear identity and a digital presence that reflects Euphemia's mission to build a more inclusive startup ecosystem.

You can see the website here

Project details

Client

Euphemia

Project

Euphemia

Year

2023

Services

Operations & Delivery of: Brand Euphemia Website (Design + Dev) Strategy OOH Assets Video/Interview Content

Credits

Project as part of Love + Money

Andrew — Ingenito

Effective work depends on clear direction.

When priorities are defined, teams move with confidence and good work has room to happen.


Andrew is most effective when teams are growing, priorities are shifting, and clarity is needed.

He brings structure without rigidity and direction without overreach, focusing on clear ownership, shared understanding, and decision-making that teams can stand behind.


Last Updated March 2026

Andrew — Ingenito

Effective work depends on clear direction.

When priorities are defined, teams move with confidence and good work has room to happen.


Andrew is most effective when teams are growing, priorities are shifting, and clarity is needed.

He brings structure without rigidity and direction without overreach, focusing on clear ownership, shared understanding, and decision-making that teams can stand behind.


Last Updated March 2026

Andrew — Ingenito

Effective work depends on clear direction.

When priorities are defined, teams move with confidence and good work has room to happen.


Andrew is most effective when teams are growing, priorities are shifting, and clarity is needed.

He brings structure without rigidity and direction without overreach, focusing on clear ownership, shared understanding, and decision-making that teams can stand behind.


Last Updated March 2026